New Business
Finding new clients with hiring signals
Business development and lead generation for recruitment agencies, staffing agencies and secondment firms: why an open vacancy is the best signal there is, and how to find and follow up those signals in your region.
In short
The best new client for a recruitment agency is a company that is looking for someone in your field right now. That makes an open vacancy the clearest business development signal there is. With a market scan in Nice Hunt, you search by job title, postcode and radius for companies with those vacancies, leave out your existing clients and competitors, and see across your team who is picking up which company.
Lead generation
Lead generation with vacancies: why it works
Cold calling is hard: you ring a company without knowing whether it needs anyone. An open vacancy changes that. The company has said itself that it is looking for someone, for which role, and often where and with which requirements. So you are not calling to introduce yourself, but about something that is happening right now.
- Companies hiring in your field right now
- Within a radius around your own office
- Excluding your existing clients and competitors
Hiring signals
What a vacancy tells you about a company
Which roles
What the company is struggling to fill, and whether that falls within your field.
How it is growing
Several vacancies at once point to expansion or a new project.
Where the work is
So you can judge whether you have candidates nearby.
Market scan
How to find companies that are hiring now
You set up a scan in a few minutes. You can queue the next one straight away; scans simply wait their turn.
01
Choose your job titles
The roles your agency is strong in. From your own list, or specifically for one scan.
02
Set the search area
A postcode or town plus a radius, for example 30 km around your office.
03
Exclude what you don’t want to see
Your own organisation, competitors and, with a single tick, all your existing clients.
04
Start the scan
Nice Hunt searches the market and lines up the companies and their vacancies for you.
Follow-up
From lead to conversation
A list of companies is only valuable once someone follows it up. A few things that help.
Call about the vacancy
Mention the role and ask how recruitment is going. If you have a suitable candidate, you have something to offer straight away.
Agree who picks up what
Set a company to Interesting if it fits, and to Followed up once there has been contact. That way, two colleagues never call the same company.
Keep tracking the company
If a prospect becomes a client, add it to your client list. From then on, Nice Hunt picks up every new vacancy automatically.
One portal
Client tracking and New Business together
Business development and account management rely on the same hiring signals. In Nice Hunt you track your existing clients on their careers page, Indeed and LinkedIn, and use market scans to find new ones. You choose client tracking, New Business or both.
Questions
Frequently asked questions
Question not listed? Email [email protected] or call +31 495 234 100.
How do I find new clients as a recruitment agency?
Start with companies that are hiring in your field and your region right now: an open vacancy is the clearest reason for a conversation. Search for the job titles you are good at, within a radius around your office, leave out your existing clients and call with the vacancy as your reason. Nice Hunt does the searching for you with a market scan.
What is the best approach to lead generation for a staffing or recruitment agency?
Leads with a concrete reason to talk: companies that have a vacancy in your field right now. At that moment they have a need you can fill, unlike a cold list of companies. Nice Hunt finds these leads with market scans by job title, postcode and radius, excluding your existing clients.
What is a market scan in Nice Hunt?
A market scan searches the whole market for vacancies with the job titles you choose, within a postcode or town and a radius. The result is a list of companies that are hiring now, along with their vacancies. You leave out your own organisation, your existing clients and competitors.
How do we avoid calling companies that are already clients?
In a market scan, exclude all your existing clients with a single tick box. You can also exclude your own organisation and competitors. Results get the status New, Interesting or Followed up, so your colleagues can see who has already picked up a company.
Can I use New Business on its own, without client tracking?
Yes. You choose client tracking, New Business or both. If you start with one, you can switch on the other later.
Is this suitable for staffing agencies and secondment firms?
Yes. A market scan works for any field you can define job titles for, from technicians and nurses to project managers and developers.
Read more
More about Nice Hunt
Job vacancy monitoring
Every new vacancy at your existing clients, automatically in view.
Read moreNew Business in the app
What a market scan looks like, with the statuses New, Interesting and Followed up.
Read moreNice Hunt compared
By hand, job alerts, vacancy databases or Nice Hunt: what suits your agency?
Read more
Book a demo
Never miss a vacancy at your clients again
Book a no-obligation demo. We show you how Nice Hunt works, with examples from your field, and then put together a proposal that fits.